Nobis Announces Charitable Donation of
$20,000 to New Circles Community Services

On November 25, 2019, Nobis announced that the company has donated $20,000 to New Circles Community Services in Toronto, along with 200 winter jackets collected from the Nobis Laundromat pop-up that took place earlier this month.

Over 1,500 guests visited the Nobis Laundromat pop-up, which took place in Toronto from November 1 and 10, and contributed a total of 200 winter jackets. For each winter coat donated on site, Nobis matched the contribution with a $100 donation.

The contribution will provide operational aid at New Circles Community Services, including essential staffing requirements to support their GLOW (Gently Loved Outfits to Wear) free clothing program, which annually helps 15,000 newcomers, refugees and economically vulnerable families in Toronto to meet their basic need and live and work with dignity.

“We are honoured to be at New Circles to see firsthand how the donated funds and winter coats have directly helped those in need,” said Robin Yates, Vice-President and Co-Founder of Nobis. “This season, we wanted to be proactive in advocating the cause to share the warmth and shed light on the crucial service provided by New Circles. Seeing the community come together has been truly inspiring and we look forward to growing this partnership with them.”

In addition to its clothing program, New Circles also offers employment training and social programs that help newcomers integrate into the community. Areas of focus include developing employability skills such as understanding employer expectations, resume building, interview skills, retail and customer service, as well as language skills.

"Our deepest thanks to Nobis for supporting New Circles with the Nobis Laundromat pop-up and financial contribution. Laundering For Good was a wonderful campaign and we are grateful to all that have contributed," said Diana Gibbs, Manager of Resource Development for New Circles. “We encourage all Torontonians to continue this amazing momentum of support— for those looking to help, we are always in need of additional winter outerwear, boots and shoes, monetary donations and volunteers!”

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